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What is Nearshoring? A Strategy With Big Payoffs

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Global commerce has opened up new markets for developing nations searching for lower-priced products and services.

As a result, numerous businesses have turned to growth-inducing tactics like nearshoring. Moving your company’s activities to a nation that is close by is known as “nearshoring.” But, what is nearshoring exactly?

While nearshoring has several advantages over traditional business practices, it’s essential to see if it’s a good fit for your own company. If you’re unfamiliar with the concept of nearshoring, it may be challenging to execute it in a matter of seconds. Please keep reading for our full breakdown of everything you need to know about nearshoring as an outsourcing strategy.

What Is Nearshoring?


Nearshoring is the practice of outsourcing work to a place close by or adjacent as a strategic option in an organization’s sourcing strategy.

These companies may enjoy the cost advantages of an offshore site. It comes with the advantage of avoiding some of the difficulties associated with more foreign outsourcing. In the same way, you may borrow a cup of sugar from a neighbor to make cookies; the concept is comparable to the following example.

In short, you don’t have to go to the shop and purchase your own. This method allows you to augment your supply without having to coordinate with a buddy who lives across town.

Comparing Outsourcing vs. Offshoring vs. Onshoring


Nearshoring, outsourcing, offshoring, and onshoring are all phrases that many company owners use interchangeably.

Despite their similarity in pronunciation, these two concepts are entirely distinct from one another. Take a look at this:

Breaking Down Outsourcing

Depending on your needs, it is possible to outsource part of your project or the whole thing.

As a business owner, you have the option to outsource your operations to a team of freelancers or an entire staff of supervisors and developers. Even though outsourcing might assist in shortening the supply chain, you will often have little influence over the operational choices made by the outsourcing provider.

You might use nearshore, offshore, or even an onshore firm to outsource your work. The term “outsourcing” may be used in any situation where a third party is involved, regardless of location.


There are several advantages to traditional offshore, such as lower costs and increased productivity.

To maintain control over all activities, you must assemble a team of local experts. You may also hire a third-party firm in an overseas location for offshore outsourcing. Offshoring is a term that encompasses both processes.

The reduced labor costs in these nations are a crucial benefit of offshore, allowing you to:

  • Save on certain expenses such as wages
  • Have funds for acquiring additional services
  • Reinvest the saved money in the business

Certain services, such as customer service and contact centers, may be hampered by cultural and linguistic disparities.


It’s called onshoring, or reshoring, and it includes bringing back your offshored services.

In the case of an offshore factory in China, onshoring would imply moving those activities to the nation where your headquarters are located.

Using on-site manufacturing reduces transportation costs and improves operational efficiency while ensuring high-quality service delivery. Additionally, you may enhance the security of your Intellectual Property (IP) (IP).

The costs of labor, office supplies, and other items may go significantly if your firm is situated in an expensive location.

Why Use Nearshoring?


The benefits of nearshoring include time and money savings.

With a nearshoring firm, you may have your job done in a matter of weeks or even days. As a result, you don’t have to spend time and money hiring and training new personnel. You don’t need to create a new department since you didn’t have any business activity previously.

The firm offering nearshore services selects the finest professionals for you, and the team is made up of their in-house specialists. Nearshore teams are a great way to scale up or down your business as needed.

Nearshoring Is Cost-Effective

Working with a nearshoring partner is significantly more viable than assembling your team in the vast majority of circumstances.

Since they are located in nations with lower hourly salaries, nearshore firms may help you save money on your project or business. Having access to their peers’ expertise and knowledge is a massive benefit of working for a specialized company and the higher standard of education and training that comes with being a part of one.

Working in the Same Time Zone

With the nearshore concept instead of offshore, the time zone is one of the most important benefits. As a consequence of working in the same time zone, the amount of work you can complete increases. The nearshore concept also makes commuting between different regions more accessible.

In our nearshoring scenario, there are many flights a day from the Netherlands to Poland, with a two-hour journey time.

Ease of Communication

Communication is the key to a successful teamwork effort. The real-time nature of the conversation makes it easier for team members to interact with each other. Having a good command of a common language facilitates communication and helps to ensure that the end product of the task is what was expected.

Offshore models have different work ethics, making it harder to collaborate on projects. A person’s interpretation of work objectives and deadlines might vary widely.

In addition, the speed at which decisions are made may directly impact the project’s success. Cultural distinctions occur across Europe. However, the universal sense of professionalism and efficient job needs is similar.

The Effectiveness of Nearshoring to Latin America


With the never-ending expansion of global markets, outsourcing has efficiently become a necessity for any successful business, regardless of its chosen industry. If you’ve been wondering “what is nearshoring,” we hope that our guide has done an excellent job of explaining its nuances.

And, if you’re interested in implementing nearshoring as soon as possible, you should book a meeting with us, and we’ll help you explore your options.

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