5 Stellar Tips and Tricks to Get on the First Page of Google
Did you know that 63,000 Google searches happen per second? Google has quickly become apart of the zeitgeist of humanity. So, what are people searching for?
When you know what people want, your content will shine. Landing on the first page of Google is a natural high for any digital marketing team. If you own or operate a site, pay attention.
If you’d like to learn what it takes to improve your Google rankings, you’re in luck. To better your chances of landing on the first page of Google, read on!
1. Keyword Placement
If you’re trying to get on the first page of Google, pay attention to keyword placement. You know that keywords are important, but where they exist matters more than you might think.
The big three you want to remember are the title tag, in the URL, and within the first 100 words of your post. Whatever keyword you are optimizing, use it in those places and you’ll be golden.
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2. Prevent Pogosticking
Let’s say someone googles something and clicks on a site. If they don’t like the content and can’t find what they’re looking for, they’ll pogo back to Google.
If this happens, Google interprets this as a negative. Your Google rankings will drop as a result. So, how can you keep users sticking around for more?
You want your site as easy as possible to read. Use subheadings and bullets for easily digestible content. When linking, think internally, if one link leads to another valuable post they’ll stay.
3. Long-Form Content
Aim for long-form content, around 2,000 words or more. When your goal is to land on the first page of Google, long-form text bodes well.
While shorter content is straight to the point, people still prefer long-form. They want to absorb your knowledge and expertise. When you can offer them highly valuable content, you’ll have a higher chance of landing high in Google rankings.
4. Be Mobile Friendly
These days, most people almost prefer their phones to desktops. We as a society have become dependent on our smartphones.
You’ll want to take advantage of this. If your site isn’t already mobile-friendly, you’re missing out on a huge digital marketing opportunity!
Try Google’s Mobile-Friendly Test. With a responsive design, you’re opening you’re keeping up with today’s trends. Soon someone will see your page from their phone on the first page of Google!
5. Sweep the Dust
Are your old pages collecting dust? It may be time to update them to increase your Google rankings.
Google likes when specific pages are fresh and new. For example, you can add better external links, clean up the organization, and create a new title and description.
These simple tweaks will have your content performing well.
Land on the First Page of Google in No Time
Now that you have a better grasp on how to land on the first page of Google, we encourage you to try. When you experiment and practice what you’ve learned, you will see results soon!
It all comes back to the content you produce. It’s a bit like karma. If you put out valuable content, you will reap the rewards.
Follow our articles for the best techniques for writing quality content. We know you have the skills to succeed!
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