SunScarlet UPF continues to raise the bar with sun-safe apparel that feels like summer fashion but works like daily skincare. Built with breathable, UPF 50+ fabrics and made for life under the sun, these chic essentials offer a cool way to stay protected under the sun without the rash guard appearance.

Houston, TX, May 3, 2025 — Sun protection just got a serious style upgrade. SunScarlet UPF, an innovative Women Owned clothing brand, is bringing modern, wearable fashion to the world of Ultraviolet Protection Factor (UPF) 50+ apparel.

Designed for real life and real sun exposure, each piece offers high-performance UV defense without sacrificing looks or comfort. The idea began with two sisters, Meggie and Caitlin, who were tired of the sunscreen reapply routine and frustrated by the limited options in the market.

“Everything looked like it belonged on a hike, not out at brunch,” says Meggie, a longtime fashion designer with over a decade of experience. “We wanted soft, flattering clothes that worked in everyday settings but still gave us serious sun coverage.” From that vision, SunScarlet was born.

Today, the brand’s lineup includes easy-to-wear staples like The Essential Dress-a fit-and-flare silhouette crafted from lightweight cooling fabric paired with bike shorts. The Perfect Crop Shirt that features an adjustable drawstring hem that lets one cinch or wear it loose depending on one’s vibe. The Polo Dress is another standout, offering a polished yet playful look for everything from pickleball matches to patio hangouts.

Each garment is made with UPF 50+ fabric that blocks 98% of harmful UV rays. There are no chemical coatings, just quality material that keeps its protection wash after wash. And the fabric? As soft as your favorite tee, with a cool-to-the-touch finish that feels like a breeze on hot days.

“Women want functional fashion, not compromises,” says Caitlin. “Our goal was to create pieces that could live in your closet year-round, whether you’re gardening, running errands, or grabbing lunch outdoors.”

The brand has earned praise from customers who appreciate fashion that keeps up with both lifestyle and skincare needs. “I wore the Essential Dress during an all-day outdoor festival, and I didn’t just stay cool; I looked put together the whole time,” said one customer from Scottsdale. “SunScarlet is exactly what I didn’t know I needed.”

What sets this Women’s UPF Clothing brand apart isn’t just the science-backed sun protection; it’s the thoughtful details. Side pockets, flattering fits, and breathable design elements make every piece practical, comfortable, and ready for whatever the day brings.

Shoppers can browse the full collection online at sunscarletupf.com.

Shipping is a $5 flat rate and free on orders over $150. For women seeking Stylish Sun Protection clothing that actually fits their lifestyle, SunScarlet is a breath of fresh, shaded air.

About SunScarlet UPF:

Founded by sisters Meggie and Caitlin, SunScarlet UPF blends fashion-forward design with full-spectrum skin protection. Every item is crafted from breathable UPF 50+ fabric and thoughtfully designed for real women, real sunshine, and real style. From the beach to the backyard, SunScarlet helps women show up protected and still look like themself.

Contact Information:

Organization: SunScarlet UPF

Contact Person: Meggie

Phone Number: (832) 654-8747

Address: 1315 Trailwood Village Dr., Kingwood, TX 77339

Website: https://sunscarletupf.com/

Originally Posted On: https://syndication.cloud/step-out-in-style-shielded-from-the-sun-sunscarlet-upf-reinvents-chic-protective-wear-for-women/