The Financial Times' Video Production and Monetization Strategy
by: BeetTV
Running Time: 191 seconds
Published: 2011-01-25 04:54:13
The Financial Times, which serves and an increasingly mobile audience, is finalizing efforts around a non-Flash solution to deliver video to Apple and other mobile devices via H.264 according Stephen Pinches, Lead Product Developer for the FT.com. We caught up with Pinches last month at the Beet.TV Online Video Roundtable where he was a participant. In this interview, he speaks about the production and monetization strategy around video on the FT.com.
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