Online Video Ad Market Will Emulate TV
|Running Time: 122 seconds
||Published: 2011-01-17 04:29:16
Video advertising in the U.S. only makes up two percent of the online advertising market but will make up 10 percent by 2013 according to eMarketer's August projections, eMarketer analyst David Hallerman told me during a video interview that traditional video advertising, such as pre-roll, will compose a large part of the video ad market over the next few years.
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