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Ben Elowitz Talks About Wetpaint Audience and Client Growth
Wetpaint, the Seattle-based provider of social media sites, has over 1 million sites running and over 8 million monthly users, CEO Ben Elowitz told Kelsey at the AlwaysOn conference in New York earlier this month.
Running time: 264 seconds
Akamai's Brad Rinklin on Bringing HD Video Online
A new era of high definition online video will begin on Monday when Akamai launches a showcase portal for videos from customers including the BBC, NBA, MTV and others. The term HD has been bantered about quite a lot in the context of Web video. Akamai's Brad Rinklin wants a full 720p and 1080p video to be ready.
Running time: 305 seconds
Larry Kramer on Online Video's Advantage Over Written News
Larry Kramer, the former newspaper editor who started MarketWatch, is one of the most accomplished innovators in online video journalism.He says that the value of presenting video online is the ability to present "unfiltered" information directly to the consumer. He explains that video is not the medium of all news and some video is done really badly, but he nails the underlying value of television journalism.
Running time: 147 seconds
How to Use iTunes to Subscribe to Tekzilla's RSS Feeds
Trying to subscribe to only the full-length episodes of Tekzilla in iTunes. Veronica shows you how to find the RSS feed links that you can use in any RSS reader, including iTunes, on today's Tekzilla Daily.
Running time: 110 seconds
Nokia Sues Apple in U.S. Court Over iPhone
Earlier today Nokia filed suit in a U.S. federal court alleging patent infringement by Apple and iPhone. The Wall Street Journal reports the matter has to do with wireless standards.
Running time: 225 seconds
Kaltura's Ron Yekutiel on the Future of Online Video
Kaltura is New York-based company which has developed an open source video publishing platform which allows users to collaborate on video and other forms of rich media. Since last January, it has worked with the Wikipedia Foundation to bring its tools to Wikipedia and other wiki sites.Consumer sites are starting to embrace Kaltura including BigThink which is using it for community-generated video. We sat down with Kaltura CEO Ron Yekutiel at the AlwaysOn conference.
Running time: 260 seconds
SanDisk Launches Direct Video to TV on USB
Extend Media is the company that has implemented the backend technology for Fanfare, the music and video portal from SanDisk. The site interfaces with a simple, inexpensive USB device that takes videos from the computer and allows them to be plugged into a TV set. Like iTunes and AppleTV, the new service will provide a way to download and play videos to a television set. (Fanfare does not yet work on Mac OS, but will shortly, I am told.)
Running time: 181 seconds
Nielsen to Expand Measurement of XBox Live Audience
On the heels of its partnership with Nielsen late last year, Microsoft's XBox Live is now focused on deploying the joint measurement capabilities more broadly across the XBox Live service, the software giant's Dean Carignan told me during an interview at the Consumer Electronics Show on Friday.Carignan is the director of advertising for XBox Live and has played a critical role in the Nielsen-XBox pair-up. Under that deal, XBox is working with Nielsen to measure audiences f
Running time: 170 seconds
Blip.tv's Mike Hudack on the Advantages of Adobe Media Player
Whether or not the new Adobe Media Player (AMP) enjoys widespread adoption, the technology solves the critical issue of tracking the viewership of downloaded files, says Mike Hudack, CEO and co-founder of Blip.tv. While most downloaded video files come through iTunes, publishers like the Washington Post and advertisers have difficulty knowing if the files are watched and for what duration. The Adobe Media Player provides these analytics.
Running time: 135 seconds
CNN.com's KC Estenson on HuffPo and Daily Beast
CNN.com has taken notice of the Huffington Post and the Daily Beast as "opinion destinations" and wants a "horse in that race," CNN.com General Manager KC Estenson told me last night, after the industry introduction of the revamped cnn.com site. He said that Arianna Huffington and Tina Brown, founder of the Daily Beast, had done a "really nice things" with their sites.
Running time: 111 seconds
Jordan Goldman Talks About the Student Start-up Unigo
The days for college guidebooks like The Princeton Review could be numbered: Unigo.com, a start-up founded by Wesleyan '04 Jordan Goldman, provides reviews, pictures and videos created by those who know the school best--its students. The company has garnered enormous positive media attention since it's launch in September, starting with a long profile in The New York Times and continuing steadily since then.
Running time: 152 seconds
Marc Debevoise on Starz' Spartacus Promotion
Premium cable network Starz Media has a new iPhone application and online comic books as part of its promotion strategy for its upcoming original series "Spartacus."
Running time: 392 seconds
James Segil on EdgeCast's CDN Services and Competition
EdgeCast is another of the scrappy upcoming content delivery networks (CDN) which is vying for a piece of the market for the distribution of big files around th Internet. The Los Angeles company has raised $10 million with most coming from Disney's venture fund.In just 9 months, the company has landed over 100 customers. Last week in Manhattan at the Contentinople conference, I caught up with James Segil, CEO of EdgeCast. His company is taking on giant Akamai.
Running time: 150 seconds
KC Estenson on CNN.com's Twitter Explosion
CNN.com has over 6 million followers on Twitter, to KC Estenson, Sr. VP and General Manager of CNN.com. told Beet.TV in this interview. CNN is generally ranked the most popular media site on Twitter. On Twittercounter, CNN.com's Breaking News Twitter alone comes in at number 4 out of the top 100 with 2.8 million followers, compared with the The New York Times which has 2 million and is on the list at number 19.
Running time: 158 seconds
iJustine's Branded Campaigns Work with GE, Nikon and Intel
Justine "iJustine" Ezarik, a Web video celebrity and producer, has leveraged her skills and network of followers into a cottage industry of branded content for major companies including GE, Intel and Nikon, she told Beet.TV at SXSW last weekend. While her business is coming along, the challenges in creating and monetizing branded content can be daunting, she says. She explains that the branded clips must be relevant to her following, which is principally teenage girls.
Running time: 189 seconds
DoubleClick's Dwight Merriman on the Challenges of Serving Video Ads
Dwight Merriman and Kevin Ryan are co-founders of DoubleClick, the giant ad serving technology platform sold to a private equity firm in 2005 for $1.1 billion and later sold to Google. The two have been building new businesses including a content delivery network (CDN) called Panther Express. Kevin told Beet.TV that Panther is now the industry's third largest CDN. I caught up with Dwight last week at the Contentinople conference in New York.
Running time: 328 seconds
Video Ad Engine FreeWheel Signs YouTube and Blip.tv Deals
FreeWheel, a software service provider which allows online video publishers to manage their own ads, has made big news this week.On Monday, YouTube announced that some content partners will be be able manage their own ad management with FreeWheel. Yesterday at the Blip.tv event, FreeWheel announced an expanded integration with Blip.tv. At the event, I Interviewed BrightRoll's Co-Founder and Co-CEO, Doug Knopper about his company.
Running time: 194 seconds
Robin Wolaner Demonstrates TeeBeeDee's Features
There's been quite a lot of discussion over the last few days about a unified technology protocol for social networks. As the technology standards become settled, more social networks are springing up all the time.There have been a number of new, niche-focused entrants in the field. A few have launched recently that aim at the post-40 year old crowd, including the San Francisco-based TeeDeeBee, which went live in September.
Running time: 110 seconds
Tim Schigel on ShareThis' Growth and Monetization
You've seen the little green ShareThis widget before: According to comScore, the button, which allows users to share news stories, images, and other multimedia across social networks like Facebook, MySpace, and Digg, is seen by 128 million people on the web, CEO Tim Schigel told me at the AlwaysOn conference earlier this month. Over 1 million of those actually use the widget, and that creates a lot of useful data.
Running time: 175 seconds
Wall Street Journal to Launch New Live Shows Online
Wall Street Journal's Kelsey Hubbard and Simon Constable talk about the new shows on the Wall Street Journal website.
Running time: 237 seconds
Buddy Media Sees Growth in Social Media Brand Space
There's been a lot of debate lately over whether branded applications for social networks, created by companies like Buddy Media, are effective. I interviewed Buddy Media CEO Michael Lazerow at the AlwaysOn conference this month to hear his side of the story. He also presented his case in an article for VentureBeat last week titled: "Why all the bashing of branded apps? Lack of insight." Buddy Media saw 138 percent revenue growth last quarter, Lazerow told me.
Running time: 263 seconds
Jim Louderback on Revision3's Programming and Monetization
With news of Revions3's new program launch The Digg Reel, we have republished our interview with Jim Louderback, CEO of Revision3 which was originally posted in October.
Running time: 251 seconds
Ben Weinberger Talks About Digitalsmiths Partnerships
Digital media and metadata company Digitalsmiths paired up with Microsoft to demonstrate a technology partnership between the two companies, Digitalsmiths CEO Ben Weinberger told me at the Consumer Electronics Show in Las Vegas.
Running time: 335 seconds
Pontiflex's Cost Per Lead Advertising Solution
For Pontiflex, a 10-month-old start-up with $2.5 million in funding, the recession is actually good news. The company, which has pegged itself as the first open and transparent cost per lead market, generates leads of interested consumers for advertisers--a higher value, it argues, than banner clicks that don't convert. "We found ourselves to be very counter-cyclical to the broader economy.
Running time: 202 seconds
GroupM's CEO on the Need for Scale in Online Video
Many big advertisers aren't convinced they can achieve the reach and frequency they want with online video, said Rob Norman, CEO GroupM Interaction Worldwide, in an exclusive interview with Beet.TV in New York last week. "We are still spending one percent or less of our total national TV investment into online video," he told Beet.TV.
Running time: 233 seconds


 

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