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Yellowstone Area Media Company Helps Protect Fly Fishing Waters  by: Dan Staebler In the past, most people have looked to the government to address various environmental issues. However, with the complexity and magnitude of these issues increasing exponentially, a different approach is needed. The ‘Stop Aquatic Hitchhikers!’ campaign has become a unifying communications vehicle to address the growing aquatic invasive species issue and it has attracted the interest, support and active involvement of the private sector. The national Aquatic Nuisance Species (ANS) Task Force, the U.S. Fish and Wildlife Service and the U.S. Coast Guard are the primary sponsors of this campaign. However, campaign organizers have realized the power of working with the private sector to increase exposure for the cause. In order to tap into the popularity of Yellowstone, Wyoming, and Montana fly fishing as part of the travel agenda for many people visiting this environmentally sensitive region, the ‘Stop Aquatic Hitchhikers!’ campaign enlisted the help of Vertical Media, based in Jackson Hole, Wyoming. If you “Google” Wyoming or Montana Fly Fishing or Yellowstone Vacations, you are likely to come across one of Vertical Media's online travel guides. A banner ad at the top of each site displays the ‘Stop Aquatic Hitchhikers!’ message, urging vacation planning visitors to click and learn how they can help protect the waters in and around Yellowstone National Park. With Vertical Media's network of websites collectively attracting over 3 million people and generating over 2.4 million referrals annually, this is one example of how the ‘Stop Aquatic Hitchhikers!’ outreach capacity is greatly increased by working closely with private and nonprofit interests. These organizations have a vested stake in promoting a unified conservation message to limit the spread of harmful aquatic invasive species. For additional details of the ‘Stop Aquatic Hitchhikers!’ and Vertical Media campaign partnership, visit: http://www.protectyourwaters.net/news/display.php?id=3937 About The Author Dan Staebler is member of the Publishing Team at Vertical Media: http://www.verticalmedia.com Visit the following links for Yellowstone area fly fishing information: http://www.yellowstoneparknet.com http://www.jacksonholenet.com http://www.bozemannet.com This article was posted on March 27, 2006 Read More Articles from the "Recreation and Sports" Category: How to Create A Music Box, Part I by Monique Hawkins Camping Enjoyment For The Entire Family by Suzanne Theriac In Defense of Donovan McNabb (again) by John Onan New Jersey Camping & You: Perfect Together by Eric Stephenson Four-Stroke Model Airplane Engines by Andre McFayden Online Slots Strategy Tips by Alexander Korablev Gardening--Fun and Frugal! by Cyndi Roberts The Importance Of Playing Games by Jonathon Hardcastle Tips To Help Make Your Tournament Plan A Resounding Success by Edwin Shackleford Cricket World Record is a Road to Success by Ella Wilson << Back to "Recreation And Sports" Index

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