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Are You SURE Your Link Partners Still Link to You?
 by: John Gergye

Itís a fact. While most link partners are scrupulously honest a few are little more than link scam artists. Theyíll take a link from you to them. Put up your link back. But then when youíre not looking take yours down.

They win. You lose.

Now Iím not saying this happens a lot. But it does happen. And if youíre the type this would irritate, youíve got to have a way to keep your link partners honest.

You do so by monitoring your links. Not like a neurotic every day - unless you want to. But more like a checking the oil in your car. Maybe once a month. Or every six weeks. You know just to keep things on the up and up?

Now sure, if youíve got nothing better to do, you can do this checking by hand.

  • Keep a list of link partners.
  • Note the page your link appears on.
  • One by one go to the sites, scan the page and eyeball your link. Up front and personal.

Of course if youíre like me, youíre constantly running out of day before running out of work. So who has time for that?

Besides why do it the hard way when there are some ready made, inexpensive or free even, tools to automate the task for you? Some are loaded with features with a price to match. Others do one thing and do it well - monitor your links.

Hereís a quick list of some options.

Link Check Pro

Reciprocal Link Checker 1.0

Reciprocal Link Monitor

Reciprocal Manager

Automatic Link Checker

Reciprocal Link Spider

Now you can scurry off and check out each of these and try to decide which might be right for you.

Or if you prefer I can make it easy for you

The Envelope PleaseÖ

My favorite and the one I use is

Reciprocal Link Monitor

I like this one because it runs on your desktop, itís brain dead simple to use and itís sole mission in life is to monitor links. Even better since itís been sold with reprint rights, it can be found online dirt cheap.

Itís so easy to use my 80 year old dad could almost do it.

All you do is create a text file of the URLs where your link is supposed to be. (If youíve got more than one site then create one for each.)

Import that text file into Reciprocal Link Monitor.

Add the exact URL you want it to find on your partners page.

Then unleash Reciprocal Link Monitor and let the software do itís thing.

No muss. No fuss. Check as often as you like.

The Runner UpÖ

Like a junk yard dog Automatic Link Checker is ever vigilant. Ever watchful.

What some may especially like about this one is it automatically checks your links for you DAILY. And sends you a report of what it does or doesnít find.

Plus itís cheap.

Even better the brilliant minds behind Automatic Link Checker will install it for peanuts.

If you admire constant vigilance, then this one is for you.

The Deal Beyond the Deal

But wait. Thereís a second application here we donít want to overlook.

You see, while itís proper protocol to let your new links partner know you put their link up, youíll soon discover not everyone can be bothered. Leaving that little pain-in-the-neck task of verification up to you.

Well, letís eliminate it. Hereís howÖ

When on the prowl for new links (and you are nearly every day, right?) create a list of the links pages of recent link solicitations. Quickly check them with Reciprocal Link Monitor. Thatís right let the software check for the presence or absence of new links each day or two. This way youíll be aware of new links whether your new partner lets you know or not.

So this is how you can rest easy and KNOW for sure that your link partners still link back to your site. Iíll leave it up to you to decide what to do with those link rustlers who once did but now donít.

Copyright 2004 John Gergye

About The Author

John Gergye shares more ideas like this in his just updated eBook "Traffic From Google in 35 Days". Find out more here: Or test your search engine IQ by taking his seo quiz and get the free special report "Coming Out On Top".

This article was posted on December 05, 2004


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