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Gangster Affiliated is building a brand that is gripping the hearts and souls of urban America and the suburbs
 by: Lonell Roberson



A true brand builds relationships with it's customers. They think the same thoughts, have the same beliefs and speak the same language and this is exactly what Gangster Affiliated had been doing since day one.

Although the company only sells pricey t-shirts and recently high-end polos, the brand has built a following of over 200,000 repeat customers from around the world.

Not wanting to be classified as a hip hop brand, CEO and founder, Byron Davenport has claimed and positioned the company as the first and only brand for gangsters, hustlers, players and real die hard go-getters.

There are hip hop brands, graffiti brands, skate brands, surf brands and now there is a gangster brand with a starving crowd. Byron stated in a recent interview when ask why was he promoting being a gangster his reply was "it's my belief that in order to scale great heights in life be it legal or illegal more likely than not you are going to have to do some gangster things to get where you're trying to go. Whenever you go up the ladder and you're trying to get all the way to top you're going to have to be not just focused but you're going to have to also have that gangster mentality so to speak. The mentality that says I'm not allowing anything or anyone to stand in my way not even my own mother. As one goes up the ladder of success his or her responsibility goes up as well and as one continues to grow and succeed certain things and situations come up and you have to make the call when it's time. And that call may have to be brutal but it's your life or his. A gangster will always push forward no matter what.

How do you think George Bush, his daddy, The Clinton's, Reagan, Trump, Gates, Getty, Rockerfellers, Kennedy's, Vanderbilts, Duponts and many others has gotten to be prominent and successful, certainly not by being common folks or nice. How did America become number one? America was found on gangsterism and that mentality.

He goes on to say your level of success determines the level of your sacrifice and when a person is on a mission to get to the top of the food chain you have to do what you have to do no questions ask. And in our society today this is the mentality our young people have and strive for. The world that we live in encourages us to take life by the reins and this is what the Gangster Affiliated brand is about".

Being true to his gangster beliefs and staying focused, after he was released from Federal prison in 2002, after serving 12 years for money laundering, continuing criminal enterprise and distribution of cocaine into the United States, he launched an upscale mobile detailing service in Newport Beach, Ca, shortly after he launched the clothing label Gangster Affiliated and by 2006 he released a self published book titled The fundamentals of a gangster which is still flying off the internet.

The Gangster Affiliated label is a success and it shares the wisdom of achieving success with all of it's Gangster Affiliated members.

For more information about the company contact Gangster Affiliated @ 800 472-4911 or e-mail getaffiliated@affiliatedworldwide.com website http://affiliatedworldwide.com

About The Author

Lonell Robrson is a freelance writer and consultant to the Gangster Affiliated Company

This article was posted on June 26, 2007

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