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How Can I Get Name Recognition?  by: Sue and Chuck DeFiore Some of the ways in which to get your "name out there" are to call your local television and radio stations, and ascertain whether there is a medium you can get your name in. A very good source are public stations that hold auctions, at which you can donate your services. Talk shows, both radio and television. Do something to get yourself noticed and send it to them. For example, we sent a fax to the television and radio stations that for anyone who was unemployed we would do a typeset resume for only $10. Channel 13 came out and interviewed us, and we were on their 6 p.m. news program. Send press releases to television and radio stations, in addition to newspapers. Make it short, concise, and eye catching. One tip is to put your picture on the press release. Be sure all the information you want to impart is in the first paragraph. Contact local newspapers, they love to do articles on home-based and small businesses. We have had excellent success getting both our newsletter and directory published in small local papers. In addition, these releases have also gotten us published in New Business Opportunities, Small Business Opportunities, and Income Opportunities to mention a few. Many of the businesses that we have written press releases for also have reported very good results. Volunteer your services to non-profit organizations. Give seminars and classes to establish yourself as an expert. In addition, if appropriate to your business, advertise on services like AOL, CompuServe, and Yahoo. We had a flood of responses for both our newsletter and consulting service, by advertising on CompuServe. Copyright DeFiore Enterprises 2000 About The Author Interested in having your own successful, home based creative real estate investing business? Chuck and Sue have been helping folks start successful home based businesses for over 19 years, and we can help you too! To see how, visit http://www.homebusinesssolutions.com for the latest FREE tips and tricks, educational products and coaching in creative real estate investing and home based businesses. No time to visit the site? Subscribe to our "how to" Home Business Solutions Digest, it's like having your own personal coach: mailto:subscribeHBS@homebusinesssolutions.com coaches@homebusinesssolutions.com This article was posted on February 17, 2004 Read More Articles from the "Marketing" Category: The New Reciprocal Link by Andrew Hansen Satisfied Employees, A Powerful Marketing Strategy by Kathleen Gage Timing your Website Sales Copy by Abe Cherian A Unique Marketing Spin for a Coffee Shop by William Dupree Chitika Trends Point to You Making More Income by Will Hanke Internet Marketing With Free Advertising by Donovan Baldwin Getting Hooked In The Advertising Industry: Learn From Yanik Silver by Mario R. Churchill How to Sell More Stuff to More People, More Often by Rothline Lead Generation Online: How To Generate Leads From Your Web Site Visitors by Rich Brooks Search Engine Relationships To Marketing by Stephen Thomas << Back to "Marketing" Index

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