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SEO - Are Gateway Or Doorway Pages Necessary?  by: Chris Angus As a general rule, most sites do not need to be enhanced with gateway or doorway pages. This is because a good web site will naturally contain content that uses relevant keyword phrases that potential customers will relate to. This is the same language that will be typed into a search engine box. To put it quite succinctly, if you have quality content on there already you don’t need any extra pages submitted by an SEO professional or different content submitted to several search engines to “cover your bases.” Usually the matter of gateway or doorway pages comes up for a webmaster that has a site that is overly visual. Web masters that are too cheap or too lazy to hire or write their content also run into this problem. The answer to the dilemma of not having enough content on a site is to add more content, not hire someone to add additional pages from another source to point to your site. Also optimizing your site yourself is often cheaper than hiring an SEO professional to enhance your site with doorway or gateway pages for you. The bottom line here is that adding quality home grown readable content to your site is the best way to increase your search engine popularity and maintain high rankings. Adding doorway and gateway pages is very hit and miss. Another thing that most people who get doorway or gateway pages done for them don’t realize is how badly they read. As they are written mostly to attract the search engines they are outrageously badly written. The search engines might like them but should a person land on one of these pages they are usually so offended by the greed and hard sell that all the repetitive and boring keywords represent on the page that the actually make the decision not to visit your site! Chris Angus is a SEO and website promoter – he can be contacted at chris (at) http://seocompanyuk.com About The Author Chris Angus is a website Promoter – He can be contacted at chris (at) seocompanyuk.com Chris Angus is a SEO and website promoter – he can be contacted at chris (at) seocompanyuk.com http://www.sozcu.net/Business_Economy/?p=2 http://www.4um8.com/directory/new.html?sr=50&pp=10&cp=6 http://www.directory-tree.com/business/services/?PHPSESSID=99ca4a59a02092e35dd1d445a6ec7c4d This article was posted on June 28, 2007 Read More Articles from the "Computers and Internet" Category: Out On The Road Traveling At High Speed? Now We Can Hook Our Laptops Up To High-Speed, Mobile, Wireless Internet. Future Internet 6 by Jesse S. Somer Enabling High - Quality C/C++ Software, Automatically-Coverity Prevent by Coverity Business Needs vs. Network Performance: Critical Challenges Facing Network Managers by Amichai Lesser Is There Spyware And Adware On Your Computer?? by Malcolm Moorhouse How To Choose The Web Server For You by Robert Michael Is Someone Stealing Your Source Code? by Michael Southon Bloggers’ Tips On Keeping Your Readers Happy by Danny Wirken What CRM Software Really Is by Dave Roth 10 Seconds Is All It Takes… (How To Grab The Attention Of Your Audience With Your Web Site) by Granny's Mettle Personal and Professional Ink Jet Printers by Del'ence Proese << Back to "Computers And Internet" Index

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